Vanten

Press Release

Tokyo, August 8th 2008

Multi-player Games on Digital Signage Now a Reality!

Sairis Group’s MobiAction Interactive Mobile Platform in conjunction with Veedia’s Flash 3G Video Gateway and Vanten’s EngageMedia Digital Signage Platform lets players direct the action on Digital Signage through their Mobile Phones！

Vanten KK has teamed up with Sairis Group KK to deliver the first Veedia powered interactive mobile media solution for digital signage in Japan. By combining the power of the Veedia flash gateway with Sairis’ patented “MobiActions” platform, users of EngageMedia may now display fully mobile interactive, scheduled content on a variety of digital signs. The Veedia gateway allows for real-time interaction of mobile phone users with games or applications played live on digital signs. The fully integrated system has been recently demonstrated for use at the Yodobashi Vision LED screen in one of the busiest locations in Tokyo.　

Watch a video of the demo here:

About MobiActions
Tim Smith (CEO of Sairis Group) says, “MobiActions seamlessly integrates the mobile web experience with the 3G video. Based on patented call-to-action-control, the MobiActions system guarantees that the viewers WILL experience not only the fun of a cool mobile interactive campaign, but also the BRAND messages which support it. Now with Veedia support we can truly fullfil the dream of 100% interactive media seamlessly bridging the mobile phone and conventional big screen media.”

About Sairis Group
Sairis Group, KK is an authorized channel partner for Veedia and other Cystelcom products in Asia and Australia and works closely with advertising agencies, solution providers and carriers to develop and integrate new mobile advertising solutions especially centered on the use of 3G video telephony. MobiActionstm is exclusively licensed by Urban Marketing, PTY to Sairis Group, KK for integration, sales and distribution in Japan.

Contact:
Tim Smith (CEO, Sairis Group)
Tel: +81-3-6908-8130
Email: sairisgroup@gmail.com

Neil Van Wouw (CEO, Vanten)
Tel: +81 3 5919-0266
Email: neil@vanten.com